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26 Jun 2017

How Priyanka Chopra followed the basics of Marketing to become an international sensation

She’s starring in Baywatch alongside the likes of Dwayne Johnson, released hit singles with international artists, started in her own international TV series and made countless red carpet appearances around the globe.This list seems to go on and on and on!

At first glance, it appears that we are talking about a Hollywood actress or an international reality icon. But actually, the person being talked about is none other than Priyanka Chopra, whose journey from Bollywood to Hollywood has been one of the best success stories in a long while.What’s the secret to this journey to super stardom? Is she doing something special, something really different?No, what if we actually told you the main factor behind the success has been her mastering the basics?

Yes the basics, the basics of marketing and promotion, she has simply aced the basics and mastered them in such a manner that to the day she is a brand to associate with.So what exactly were these basics of marketing and how did she aced them? We are sure you would like to know and we would be more happy to let you know.

The Desi girl’s debut movie Baywatch’s promotion began with the Jimmy Kimmel live show and shared the official teaser of the movie. When it comes to the selling concepts Priyanka Chopra is not taking the back seat so soon, she engaged herself in the promotions of both the movies she was a part of in Hollywood. She knows how to sell her work to the audience very well.

When it comes to social work and charity, this girl is leading this race too. She donates 10% of her earning to the Health and Education Foundation every year not only this but she is the UNICEF Goodwill Ambassador for child rights also, dealing all the social concepts of marketing, she almost amazed us.

FBI drama Quantico and Baywatch in which 33-year-old lady is playing a role of villain, both are the same genre of movies and here is able to fulfill the market concept because she knows what her audience what’s to see and fulfills the objective of customer satisfaction.

 

Source: Tanisha gupta

 

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